Adabi Consumer Industries Sdn. Bhd.
Adabi began its journey into Malaysian homes in 1984, with the creation of various curry products in a small factory located in Batu Caves Light Industrial Area.
Two years later, 1986 saw the sudden rise in market growth which prompted our transfer to a larger factory in Taman Kepong Light Industrial Area. There, we expanded our business further. The company then added two more plants at Taman Ehsan Light Industrial Area in the year 1990 and 1992 respectively.
Due to increasing consumer demand, in 1996 Adabi made the move to its current location in Rawang Integrated Industrial Park. Its four-acre land is home to the company’s production sites, warehouses, corporate office as well as administrative facilities.
FROM HOUSEHOLD NAME TO SUPERBRAND
Adabi has become a household brand in every Malaysian home. Within three decades, the company has successfully expanded its business by captivating the hearts (and taste buds) of Malaysians with its beloved products. Despite being an established brand, Adabi is adamant in securing further growth of its market share through latest technological advancements as well research and development (R&D) in high-quality food products, for the sole benefit of its consumers. Not content with the local market, we have also gained various recognition globally as well. Most recently, in addition to food manufacturing, Adabi has diversified its portfolio to include the snack brand Flamitoz as well as the pet food brand Powercat.
Adabi’s Halal Policy
Adabi Consumer Industries Sdn. Bhd. is committed in producing products that are guaranteed and certified halal by Jabatan Kemajuan Islam Malaysia (JAKIM) and Majelis Ulama Indonesia (MUI), thus ensuring consumer needs are met and adhered to.
This is achieved by:
- Ensuring raw materials procured and used in the manufacturing process are halal
- Ensuring all finished products made are certified halal by JAKIM
- Ensuring all finished products marketed in Indonesia are certified halal by MUI
- Ensuring production systems are clean and free from non-Halal and filthy ingredients
- Production operations, including equipment and machinery, are regularly maintained in hygienic conditions in accordance with good manufacturing practices (GMP)
- During preparations, processing, handling, packaging, storage and distribution, any food item that does not meet halal requirements is physically segregated